Episode Title: Building Strong Relationships with Perryn Olson
In this episode of the Profits podcast, Perryn Olson explores how building authentic relationships is key to sustainable business growth, especially in the construction and marketing industries. He shares how trust, communication, and consistency form the backbone of successful client engagements and team dynamics.
Drawing from his work at AltCMO, Perryn explains why strong relationships lead to more referrals, longer client retention, and better project outcomes. The conversation also touches on how fractional marketing leaders can bring clarity and connection to companies that need both strategy and execution. This episode offers a candid look at the people side of marketing and leadership.