Building Momentum for Contractors Who Want to Grow

At AltCMO, momentum isn’t just a buzzword; it’s the difference between standing still and scaling up. In construction, the companies that win aren’t the cheapest. They’re the ones that build strong pipelines, attract top talent, and keep projects moving.

That’s why we built AltCMO. To help contractors create the kind of momentum that carries through every bid, every proposal, every hire, and every client relationship.

Why We Exist

Most marketing firms slow you down. They show up with high retainers, junior talent, and “pretty” decks that never touch the realities of construction jobsites. You end up spending all of your time (and budget) teaching them about your world (bid day, submittals, safety culture) while your pipeline stalls and your growth drags.

We’re not here to learn. We’re here to build. AltCMO was founded by proven construction marketing leaders who know how to create momentum from day one.

What We Do

Fractional CMOs for Construction

Senior leaders who own your marketing and drive growth in revenue, margin, and brand strength.

Authority StackSM

Transform your team’s expertise into blogs, videos, and social posts that position you as industry leaders using your subject matter experts’ viewpoints.

Construction SEO & AI Search

Visibility where it matters most, when developers, owners, and GCs are looking for contractors like you online.

Employer Branding & Talent Acquisition

Attract and retain the crews and leaders who keep your projects moving forward.

Who We Are

We’re insiders. We’ve marketed ENR Top 400 contractors, specialty trades, ConTech startups, construction staffing firms, and multigenerational family-owned contractors. We’ve developed award-winning marketing campaigns, walked jobsites in steel boots, and guided brands through transitions and acquisitions.

We call ourselves AltCMO because we do things differently than most marketing firms, starting with our CMO experts leading the way. We deliver strategies, systems, and results that keep your company moving forward.

The Bigger Picture

Our podcast, newsletter, and research reports all share the same name, Building Momentum. It’s more than a theme. It’s our mission. Whether we’re in your boardroom, on your jobsite, or in your inbox, everything we do builds momentum for you and your construction company.

READY TO ADD ALTCMO
TO YOUR TEAM?